CHN Painting is in Evans City, PA. They paint new construction homes in Zelienople, Valencia, New Castle, Butler, Cranberry Township, and Wexford. Their phone number is 412-551-8944. And their website says © 2016 by The CHN Painting Company.
Ten years. The paint on the houses they finished in 2016 has probably been touched up twice. The website has not.
This is not a small detail. A copyright footer that says 2016 tells every visitor the same thing: nobody has looked at this site in a decade. Which means nobody is looking at the business either.
What I found in 30 seconds
Site: chnpainting.com
Location: Evans City, PA
Platform: Wix
Issue: Copyright footer says 2016. No updates in 10 years.
Impact: Homeowners looking for a painter see a decade-old site and assume the business is inactive. Google ranks fresh content higher — stale sites sink in search results.
The site is on Wix. The <meta name="generator"> tag says so. Wix charges around $300 a year for the privilege of hosting a site you do not own, cannot export, and — in this case — have apparently abandoned.
CHN Painting's Wix site loads heavy JavaScript, Wix-specific assets, and third-party trackers. The entire page is a template. The only original content is four paragraphs and a phone number. And even that has not changed since 2016.
What the homeowner sees
A homeowner in Butler County searches "painters near me." They find CHN Painting. They click. The site loads. The first thing they see is a navigation bar with four items — Home, Commercial, Residential, Contact — and a big photo of a house. The copy says "The best home painters are yours for the taking." Then they scroll to the bottom and see © 2016.
That homeowner is now doing math. If the website has not been updated in 10 years, has the owner retired? Is the phone number still right? Did they go out of business and leave the site running on autopay?
Most homeowners will not call to find out. They will go back to the search results and pick a competitor whose site has a 2025 copyright, recent project photos, and a testimonial from last month.
The cost of a stale website is not theoretical. It is the job that goes to someone else.
The Wix trap
CHN Painting is paying Wix for a site that works against them. The platform is designed to keep you inside its ecosystem — not to help you win customers. Here is what Wix charges versus what the business gets:
- Wix: $300/year. You rent the site. You cannot export it. You cannot move it. If you stop paying, it disappears.
- What CHN Painting gets: A 10-year-old template with a broken trust signal at the bottom of every page.
The problem is not that Wix is expensive. The problem is that Wix makes it hard to leave, so businesses stay longer than they should — long after the site has stopped working for them.
The structural fix
CHN Painting does not need a designer. They need three things:
- A fresh static site. HTML, CSS, a photo gallery. No Wix bloat. No monthly platform fee.
- A current copyright year. One line. Updated automatically. It tells visitors the business is active.
- Hosting that costs $195 every 3 years, not $300 every year.
What we charge: $500 to build the site (or $700 to migrate existing content), then $195 every 3 years for hosting, domain, SSL, and your AI edit agent. The SSL is included. The domain is included. The files are yours.
They email us when they finish a project — "Add the Johnson house to the gallery" — and we update it within 10 minutes. No dashboard. No template. No forgetting to log in for 10 years.
The math
If CHN Painting lands one extra job per year because their site looks current, and the average interior paint job is $4,000, that is $4,000 in revenue from a $695 investment. Over 3 years: $12,000 in revenue for $695 in cost. The Wix bill over those same 3 years: $900 — and the site still says 2016.
The difference is not close. It is the difference between a site that earns and a site that rusts.
What happens next
If you run a contractor business in Pittsburgh and your site says 2023 or earlier, the fix is not a redesign. It is not a rebrand. It is a static site that loads fast, looks current, and belongs to you.
Email your current URL to hello@discnxt.com>. We will reply with a 3-minute teardown — what is broken, what it costs, and what we would charge to fix it. No call required. No meeting. Just the answer.